Hi, my name is Catie. Welcome to the three-day mini course on brand audit. You don't necessarily need three whole days to complete this mini course. It is designed to be broken down over the course of three days, spending about an hour or two each day going through the material. However, you can also choose to complete it all at once or use it as a resource at your convenience.
Let me give you a quick tour of our Notion database, where this course is housed. This video will be embedded here, and a transcript will be provided below if you prefer reading. Here are some directions on how to save this page to your own Notion account. If you're new to Notion, there is a playlist of videos available to help you get started. I personally love using Notion for everything, and many of my clients and friends have started using it because of me. It's the best!
On the right-hand side, there is a quick invite to the yearly drop-in event, which will be live on January 12th. The Early Bird Pricing ends on January 6th. Clicking the link will take you directly to it. The brand audit is a great way to reflect on the past year, whether it's 2023 or if you're doing it as a mid-year reset. The yearly drop-in event allows you to build upon that reflection and create a strategic growth plan for the next 12 months. You don't have to do it in the new year, and you don't have to participate in the yearly drop-in if you only want to do the brand audit. It's a free resource for you, but it will provide you with a solid foundation to implement what you've learned from the brand audit into the yearly drop-in.
Under the "Resources" section on the right-hand side, you'll find the three parts of the audit:
Each part includes a video from me. Excuse me for a moment, I need to sneeze.
Since I am launching this just after Christmas, I'm feeling generous. Below, you'll find some extras, including free templates that you can duplicate into your own Notion account and use whenever you want. If you have any questions, feel free to DM me on Instagram (linked below). I can't wait to see what you do with this!